Shopping Ads
A rebuilt product feed with bids priced to per-SKU return.
Feed rebuild and SKU-level bid control for a pet retailer, tied to per-product returns.
Verified results
Permission-cleared figures
4.6x
Return on spend
+88%
Revenue
-19%
Cost / sale
The engagement
Feed rebuild and SKU-level bid control for a pet retailer, tied to per-product returns.
The product feed was rebuilt so titles, attributes, and categories actually matched how shoppers searched, unlocking impressions the old feed was missing.
SKU-level bid control tied spend to each product’s return, pushing budget toward the items that paid it back and away from the ones that did not.
Figures and creative shown are real, verified and published with the client's written permission.
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