Skip to content
PPC Expert

Microsoft Ads

Reaching an older demographic where it actually spends time.

Older-demographic patient acquisition on Microsoft’s network with policy-compliant claims.

Verified results

Permission-cleared figures

+59%

Consult requests

-25%

Cost / consult

+40%

Show rate

The engagement

Older-demographic patient acquisition on Microsoft’s network with policy-compliant claims.

Microsoft’s network skews older, matching the neuropathy patient base — so the program leaned into it rather than fighting for the same crowded Google inventory.

Claims and creative were kept inside healthcare advertising policy, keeping the account stable for a long-running acquisition program.

Figures and creative shown are real, verified and published with the client's written permission.

More case studies

02Google + Microsoft

Garage Door — 3x ROI

Same-day repair search on both networks, spring/opener segmentation, and offline conversion import for the true 3x-ROI picture.

3.0x

Return on spend

+58%

Repair leads

-24%

Cost / lead

05Google + Microsoft

Window Repair

Two-network repair program measured to the booked appointment, not the click.

+53%

Booked appts

-22%

Cost / appt

+38%

Lead quality

Live Google and Microsoft ads for the clinic — search results and a display creative.
13Google + Microsoft

Regenerative Medicine

A full-funnel rebuild — service-specific landing pages, conversion tracking from scratch, and a balanced Search + Performance Max program across Google and Microsoft Ads.

$40–$50

Cost per lead

4–5 / day

Qualified leads

2

Ad networks

Ready when you are

Stop paying for clicks that go nowhere.

Get a free performance estimate from a senior specialist — numbers first, commitments later. One team, all 50 states.